Tag: BigTranslation
Barbieheimer: the dangers of not considering the culture of the target market
The Barbieheimer phenomenon has taken over social media since the announcement of the release of both films on the same day. Users on social media took this opportunity to post messages and memes that ensured visibility to both feature films. However, this phenomenon has not been well received in all markets.
French Days 2021
In 2018, six of France’s largest online retailers created a new sales event which was given the name of French Days. These large retailers were: Cdiscount, Rue de Commerce, La Redoute, Boulanger, Fnac-Darty and Showroomprivé.
Linguistic contamination
Linguistic contamination is such an old phenomenon that it is difficult to establish when it began. The concept refers to the process of linguistic influences or impositions that act upon a language and become part of it by forcing the adoption of a term or its adaptation within the phonetics and writing of the target language.