Non-native translators? Don’t risk it!

In this age of translation software and quick and easy automated cheats, including the dreaded Google Translate, it is tempting to believe that professional translation services are no longer necessary. Surely technology and modern advances in automated linguistics have rendered human beings unnecessary in this field, right? Wrong!

Read more “Non-native translators? Don’t risk it!”

Would you learn one of these rare languages?

There has been a surge in interest for language learning in recent years, thanks in part to wide availability of materials and language learning systems made possible by the internet. Not only that but the declining costs in international travel have made it much more realistic than ever before to get out there and immerse oneself in other cultures and languages.

Read more “Would you learn one of these rare languages?”

Should I translate my corporate blog?

Corporate blogs have become an integral part of any marketing strategy in a world where an internet presence has become crucial to success. The only problem is, with so many battling for a piece of the pie, the internet has become glutted with banal, dull content, with one article linking to yet another and without anything particularly interesting to say. With the advent of SEO sensitive content, the unfortunate by-product has been words for the sake of words, and the more the better. Content is produced simply to insert key-words which will hopefully show up high on google rankings.

Read more “Should I translate my corporate blog?”