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Professional human translation: when technology supports, but does NOT replace

Native translators, Professional translators, TranslationAside15 January, 202615 January, 2026

AI-powered translation can seem almost magical, yet it still cannot grasp the soul of a text, its tone, intention, or the cultural nuances that only a human translator can convey.

At BigTranslation, we see how today’s world is advancing at a rapid pace, with automated communication, instant responses, system-generated content, and translations produced by artificial intelligence in mere seconds. However, when reviewing these rapid translations, it’s common to find unnatural or incoherent expressions.

SWORN TRANSLATION – Do you need to validate a title or file a patent in another language?

New, Translation services29 April, 202030 April, 2020

Below, we explain what documents require a sworn translation: Any document that must be submitted to an official body will need a sworn translation.

Transcription will boost your podcast audience numbers

Marketing & Ecommerce, Translation services21 April, 202013 May, 2020

Do you have a podcast, or are you thinking of creating one?

In either case, you will want to reach the highest number of users that you can.

We’re not telling you anything new when we say that the key to your success lies in positioning. In order for this to happen, providing your content as text is a good strategy for improving the podcast’s natural positioning. Apart from the obvious advantage that, as a text, the content will have additional accessibility.

LOCALISATION: you have probably heard of it but… do you know what it means?

New, Professional translators, Sectors, Technical translation, Translation services, Video transcription, Web Translation15 April, 202016 April, 2020

Localisation in translation, or l10n, as it is known in the sector, is the process of translation, adaptation and adjustment of the texts we find in videogames, websites, blogs and many other products.

The benefits and advantages of e-commerce translation

Marketing & Ecommerce, Translation services11 March, 202013 May, 2020

Each day, a million new users access the Internet for the first time. The multicultural nature of this phenomenon has relieved English of its ‘de facto language’ status on the Internet.

What do an instruction manual, the text on packaging and an online ads campaign have in common?

Web Translation5 December, 20193 April, 2020

They are all texts that will be in contact with your customer this Christmas, and there’s no better time to boost your sales. If you want to expand into new markets, the first thing you should consider is translation. Your customers taking the initiative when they see an advert or trusting in your product or brand, starts with a well translated text. Read more “What do an instruction manual, the text on packaging and an online ads campaign have in common?”

Black Friday 2019 is just around the corner… Is your business ready?

BigT news, News14 November, 20193 April, 2020

Translation-ready texts: the secret to success

SEO Translation, Web Translation27 September, 20193 April, 2020

You’ve got a big project, a text that your blood, sweat and tears have gone into, and which works perfectly for your local audience. You’d go as far as to say it’s been a big hit. But, have you thought about how to prepare this text for translation?

Michalis Sifakis, professional Greek translator

BigT news, Native translators, Our partners28 May, 201813 May, 2020

Background

After completing my master’s studies in the Netherlands and Norway in the fields of European Governance and Administration, I worked as a professional translator in the European Parliament in Luxembourg.